The National Storytelling Festival in Jonesborough, TN

Experience the Magic of Stories This Fall
Every October, the charming town of Jonesborough, Tennessee, comes alive with one of the most unique and celebrated cultural gatherings in the United States—the National Storytelling Festival. Known as the “Storytelling Capital of the World,” Jonesborough welcomes thousands of visitors who come to listen, laugh, and connect through the ancient art of storytelling.
For over 50 years, the festival has transformed this historic Appalachian town into a place where tales of adventure, family, humor, and tradition are shared beneath big-top tents. Whether you’re a first-time visitor or a longtime attendee, the National Storytelling Festival offers an unforgettable weekend of heartwarming performances and community spirit.
A Festival with a Rich History
The festival began in 1973 when Jimmy Neil Smith, a high school journalism teacher and later mayor of Jonesborough, invited a few friends to sit on hay bales and listen to stories. What started as a small-town experiment quickly grew into an annual tradition that has now gained international recognition.
Today, the International Storytelling Center, based in Jonesborough, hosts the event, bringing together master storytellers from across the globe. The festival is considered the cornerstone of the modern storytelling movement, sparking renewed interest in oral tradition and inspiring similar events around the world.
What to Expect at the National Storytelling Festival
Visitors can expect an immersive experience unlike any other. The festival takes place the first full weekend in October, with Jonesborough’s historic downtown serving as the backdrop. White tents are set up throughout town, each holding hundreds of listeners eager to be transported by words and imagination.
Highlights include:
- World-Class Storytellers - Renowned performers share personal stories, folk tales, tall tales, ghost stories, and cultural narratives. From Native American traditions to Appalachian folklore, the diversity of voices is part of the magic.
- Family-Friendly Atmosphere - While some stories cater to adults, there are special programs designed just for children and families. Kids learn the joy of listening and storytelling in a fun, engaging environment.
- Historic Setting - Jonesborough, Tennessee’s oldest town, provides a picture-perfect setting. Brick sidewalks, quaint shops, and Appalachian hospitality make exploring between sessions a delight.
- Special Events - The festival often includes ghost story concerts, late-night sessions, and workshops for aspiring storytellers.
Why the Festival Matters
In a world filled with technology and fast-paced distractions, the National Storytelling Festival reminds us of the power of spoken word. Storytelling is not just entertainment—it’s a way to preserve culture, strengthen community, and inspire imagination.
Many attendees leave with a sense of connection, having laughed and cried with strangers who feel like family by the end of the weekend. For some, it becomes a yearly pilgrimage, a time to pause, reflect, and recharge through stories.
Planning Your Visit
If you’re considering attending, here are some helpful tips:
- When to Go: The festival is held annually the first weekend of October. In 2025, it will run October 3–5.
- Tickets: Passes are sold as three-day, single-day, or evening-only options. It’s wise to purchase in advance since tickets sell quickly.
- Where to Stay: Jonesborough offers cozy bed-and-breakfasts, inns, and vacation rentals. Nearby Johnson City has more hotel options just minutes away.
- Getting There: Jonesborough is located in northeast Tennessee, about 90 minutes from Asheville, NC, and two hours from Knoxville, TN.
- Other Attractions: While in town, explore historic tours, local shops, and Appalachian cuisine. Fall foliage in the surrounding mountains is breathtaking this time of year.
The Heart of Appalachian Culture
The National Storytelling Festival is more than an event; it’s a celebration of culture and community. Appalachia has long been known for its strong oral traditions, where stories were passed down through generations by word of mouth. This festival honors that heritage while embracing stories from all cultures and walks of life.
Whether it’s a gripping personal journey, a hilarious family tale, or an eerie ghost story told by lantern light, the National Storytelling Festival leaves a lasting impression on everyone who attends.
Why You Should Go
If you’re searching for an authentic Tennessee experience this fall, put the National Storytelling Festival at the top of your list. It’s family-friendly, educational, entertaining, and set against the charming backdrop of one of Tennessee’s most historic towns.
Visitors describe it as “life-changing,” “soul-refreshing,” and “a festival that brings people together like no other.” The chance to hear master storytellers in person, surrounded by an audience hanging on every word, is something you’ll never forget.
And when you’re in town, remember that local businesses like Ridgeview Family Dentistry are part of what makes Jonesborough such a supportive, welcoming community.
FAQs About the National Storytelling Festival
- When is the National Storytelling Festival held?
It takes place the first full weekend in October each year in Jonesborough, TN. In 2025, the festival runs from October 3–5. - Where is Jonesborough, TN?
Jonesborough is located in northeast Tennessee, about 90 minutes from Asheville, NC, and two hours from Knoxville. It’s the oldest town in Tennessee and is known for its historic charm. - What kind of stories are told at the festival?
The festival features a wide range of stories, from folk tales and ghost stories to personal narratives and cultural traditions. Performances are diverse and appeal to all ages. - Do I need tickets in advance?
Yes, tickets often sell out quickly. Passes are available for the full weekend, single days, or evening sessions. Purchasing early is strongly recommended. - Is the event family-friendly?
Absolutely. While some stories are geared toward adults, there are special family and children’s programs designed to make storytelling fun and accessible for younger audiences.
A Local Resource: Ridgeview Family Dentistry
Traveling for a festival weekend is exciting, but unexpected dental issues can put a damper on the fun. Fortunately, visitors to Jonesborough have access to Ridgeview Family Dentistry, a trusted dentist serving the Jonesborough, TN community with compassionate care.
Conveniently located for festivalgoers, Ridgeview Family Dentistry offers a wide range of services, from routine cleanings to emergency dental care. Whether you’re a local enjoying the festival or a traveler exploring Jonesborough for the first time, it’s reassuring to know that quality dental care is available nearby.
Final Thoughts
Every fall, Jonesborough proves that stories are alive and well. They remind us who we are, where we’ve come from, and where we’re going. If you want to experience the beauty of shared human connection, mark your calendar for the National Storytelling Festival.
This October, step into the tents, open your imagination, and let the stories carry you away.